"Digital banking has become a key priority in the industry, deserving a specific approach and this peer-reviewed journal."
Editorial Board
Applied Marketing Analytics is guided by an expert Editorial Board who peer-review all published content to ensure it is authoritative, practical and relevant:
- Rafael Alcaraz, Head of Commercial Marketing Insights (Aetna & Caremark) B2B & B2C, CVS Health
- Leslie Ament, Chief Research Officer (emeritus), Hypatia Research Group
- Andy Betts, C-level Advisor and Consultant, Digital, Content and Technology
- Martin Broadhurst, Managing Consultant, Broadhurst Digital
- Chris Brogan, Senior Vice President Data Science, RXA
- Sangeet Paul Choudary, CEO, Platformation Labs
- Justin Cutroni, Director, Content & Education, Google
- Leandro DalleMule, General Manager, North America, Planck
- Jean-Francois Denault, MBA, CEO, Impacts.Ca
- Jeff Doak, EVP of Data Science, RXA
- Seth Earley, CEO and Founder, Earley Information Science
- Gordon Farquharson, Director, Metriculous
- Dominique M. Hanssens, Bud Knapp Professor of Marketing, UCLA Anderson School of Management
- Christopher Hogan, Vice President, Business Analytics, Gartner Digital Markets
- Barry Keating, Professor, University of Notre Dame
- Brendan J. Keegan, Lecturer/Assistant Professor in Marketing, Maynooth University
- Edward Kwartler, Field, Chief Technology Officer, Data Robot
- Paul Lima, Managing Partner, Lima Consulting Group
- Barry Leventhal, Director, BarryAnalytics
- Tony Lewis, Chief Commercial, Campaign for Real Ale
- Aaron Maass, Principal, JM Search
- Denis Malin, Independent Consultant
- Edward M. Mazze, Distinguished University Professor of Business Administration, The University of Rhode Island
- Dan Mooney, Senior Business Consultant, Adobe
- Koen Pauwels, Distinguished Professor of Marketing and Co-Founder of the DATA Initiative, D’Amore-McKim School of Business, Northeastern University
- John Petralia, Chief Marketing Officer, Enterprise Coursera
- Richard Phillips, Data/Analytics Consultant
- Russell Pierce, VP of Marketing Effectiveness, Intercontinental Hotels Group
- Dr Dean Riddlesden, Honorary Research Fellow, University of Liverpool
- Stewart Robbins, Industry Consultant, Teradata UK
- Oliver Schiffers, Head of Customer Data Consulting, adesso
- Martin Squires, Visiting Professor Geography/Geospatial Analysis & Computing, UCL; Senior Solutions Consultant (Advanced Analytics), Merkle
- Jim Sterne, Board Chair, Digital Analytics Association
- Greg Stuart, Chief Executive Officer, Mobile Marketing Association
- Caroline van den Bos, Insight and Client Experience Director, Lloyd's Register
- Marco Vriens PhD, CEO, Kwantum Analytics LLC
- Mikael Weigelt, Director Customer Service Operations Insights, T-Mobile USA
- Michael Wexler, Director of Marketing Science, Current
- James Wycherley, Chief Executive, Insight Management Academy
- Gloria Ho Yee, Executive Director of Strategy, Olympus Corporation of the Americas