“Journal of Digital and Social Media Marketing provides a unique blend of practitioner and academic expertise to offer the reader an in-depth understanding of digital marketing case studies and authoritative opinion. Each article passes a peer-review prior to publication, by leaders in the industry from around the globe, ensuring the reader gets the best-of-the-best in digital marketing insights.”
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Table of Contents
Featured Articles
Jim Sterne, Online Marketing Analytics & Business Scaling Consultant
Lawrence Latvala, Americas Financial Services Industry Practice Leader and Jeff Horn, Americas Financial Services Industry Consultant, Teradata and Bill Bruno, Chief Executive Officer, D4t4 Solutions Plc
Jacques Bughin, Senior Partner and Gloria Macias-Lizaso, Partner, McKinsey & Company
Publisher:
Julie Kerry
First Published:
November 2014
ISSN (print):
2054-7544
ISSN (web):
2054-7552
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Table of Contents
Featured Articles
Jim Sterne, Online Marketing Analytics & Business Scaling Consultant
Lawrence Latvala, Americas Financial Services Industry Practice Leader and Jeff Horn, Americas Financial Services Industry Consultant, Teradata and Bill Bruno, Chief Executive Officer, D4t4 Solutions Plc
Jacques Bughin, Senior Partner and Gloria Macias-Lizaso, Partner, McKinsey & Company
Publisher:
Julie Kerry
First Published:
November 2014
ISSN (print):
2054-7544
ISSN (web):
2054-7552