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Applied Marketing Analytics has found just the right balance of practical and strategy articles that make it indispensable for those who work in this industry - especially those who manage data workers. A peer-reviewed journal is essential to the advancement of the digital analytics industry and Applied Marketing Analytics fills the bill intelligently.

"Journal of Digital Media Management is one of the most thoughtful and complete journals on the subject of digital asset management.  The articles are written and reviewed by some of the foremost experts in the industry."

"In a business environment of increasing trade volumes, increasing regulatory oversight, global consolidation and shrinking margins; access to innovative thinking on how to improve efficiency, cost and risk becomes ever more important. The fact that this Journal ensures all content is peer-reviewed by industry practitioners make it an essential source of information and best practice for all securities operations professionals.”

"Written by and for the professional, it provides me with the kind of practical, real-use cases I can apply in my job."