"Brand strategy and innovation is a dynamic and growing practice of great variety. There is a huge demand for a consolidating publication that brings together the very best from the field. Journal of Brand Strategy is the most essential read today."
Click the button below to download the full text of the article.
Abstract: Risk management has never been easy. Finding efficient mitigating measures is not always straightforward. Finding measures for cyber crime, however, is a really huge challenge because cyber threats are changing all the time. As the sophistication of these threats is growing, their impact increases. Moreover, society and its economy have become increasingly dependent on information and communication technologies. Standard risk analysis methodologies will help to score the cyber risk and to place it in the risk tolerance matrix. This will allow business continuity managers to figure out if there is still a gap with the maximum tolerable outage for time-critical business processes and if extra business continuity measures are necessary to fill the gap.
Keywords: cyber risk, cyber threat, cyber crime, risk analysis, risk taxonomy, business continuity management
"Brand strategy and innovation is a dynamic and growing practice of great variety. There is a huge demand for a consolidating publication that brings together the very best from the field. Journal of Brand Strategy is the most essential read today."
“Journal of Brand Strategy combines the latest information from leading academic thinkers together with best practice insights and expertise from branding professionals. Each article is quality controlled with a disciplined peer-review process to insure the Journal’s brand remains professional, credible and relevant. I look forward to each new edition.”
"JPSS has articles that make you really think about payments and how they affect commerce and society."
"Journal of Supply Chain Management, Logistics and Procurement provides a unique locus of information, data, and case studies for the public, private, and academic sectors, while helping lead to a better understanding of the industry and its effects on day-to-day living."
“Data protection is becoming an ever more important compliance and business issue. The Journal of Data Protection and Privacy will examine the key issues in a detailed but practical way to enable readers to address their data protection challenges”
"Written by and for the professional, it provides me with the kind of practical, real-use cases I can apply in my job."
"Journal of Digital Media Management is the premier forum for professional and relevant discourse in digital media and content management featuring pertinent, credible and disciplined peer-review articles."
"Corporate Real Estate Journal is a definitive source for the latest research-based thinking and knowledge in corporate real estate. Everyone wanting to keep up with the latest thinking needs to include this journal within their regular learning."
"I'm very pleased to be part of the editorial board for JDPP, which I think will bring together a fascinating collection of materials from legal analysis to broader commentary and in this way help all privacy professionals understand the law and shape good practice."