Beyond open rate: Why it is time for e-mail marketers to think reach, frequency, impact social activation, social innovation

"Journal of Payments Strategy & Systems goes beyond traditional periodicals and offers a strategic perspective on the payments landscape from all views. This is a focused, straightforward journal written by industry experts who live and breathe this business every day. This should be a key resource for anyone involved in this sector.”

"Airports are complex businesses and the demands they face – from meeting targets for growth while ensuring environmental compliance; from safety and security to keeping consumers satisfied – are becoming increasingly complex. Journal of Airport Management will brief you with some of the most insightful new thinking and latest best practice to help your airport stay ahead of the competition."

“Journal of Digital and Social Media Marketing provides a unique blend of practitioner and academic expertise to offer the reader an in-depth understanding of digital marketing case studies and authoritative opinion.  Each article passes a peer-review prior to publication, by leaders in the industry from around the globe, ensuring the reader gets the best-of-the-best in digital marketing insights.”

“Data protection is becoming an ever more important compliance and business issue.  The Journal of Data Protection and Privacy will examine the key issues in a detailed but practical way to enable readers to address their data protection challenges”